Customer Journey Mapping

Do you want to take the customer experience to the next level or better understand the results from previous customer satisfaction surveys? And do you want to actively involve different teams in this? Mapping the customer journey is a great solution then.

I want to know more

Why Customer Journey Mapping?

Creating awareness by looking through the eyes of the customer

Innovation; thinking out of the box without sticking to standard procedures

Optimizing and adding value by acting on the moments of truth.

Approach

Determine focus

In the first meeting will determine the needs and goals, for which customers you’d like to map the journey and which stakeholders need to be involved

Mapping

With an assigned team we will map the journey your customer makes while doing business with you: which phases are there, what’s the behavior and experience and what are their needs and questions

Identifying opportunities

Based on the customer journey, we provide insight into where the challenges and moments of truth lie. We will identify the opportunities and work together on solutions

Dialogue

By involving customers, we further deepen the customer journey and fill in the gaps in our knowledge about the customer and the customer journey. This way we have a complete picture and we can really make a difference

Customer Journey Mapping is…

Accessible
Motivating
Qualitative and quantitative
Possible to use at different phases / moments
Pragmatic
Action oriented

Do you want to get the best out of your customers?

Use the form below to request more information or a free consultation

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Can I help you?

Marit Luijten

Consultant

+31 (0)6 57 435 558

m.luijten@integron.nl