|
DSM Desotech - Klanttevredenheidsonderzoek |
|
DSM Desotech is recognized as the world's leading supplier of UV-curable fiber optic materials. Expertise in UV materials development has earned DSM a trusted reputation in other markets where they explore exciting new applications for this technology. The success of partnerships with customers is rooted in commitment: to understanding customers' individual needs, anticipating future requirements and designing innovative new materials that will ensure the success of customers in a competitive marketplace. Exactly to support this customer focus philosophy,
Integron executed a customer satisfaction survey for DSM Desotech customers. Customers were invited to participate with an on-line questionnaire in several languages. The survey was also filled out by DSM Desotech's employees. This in order to observe both customer satisfaction and employee perception. The results are published at an on-line result dashboard, accessable for DSM management. The outcome is discussed in management meetings, including the regions by video conferencing. The result is in-depth knowledge about customer behaviour, preferences and performance, enabling Desotech to improve business and understand trends and developments.
George van den Berg, Account Manager Fiber Optic Materials
|